Reputable Roofing is a platform designed to connect homeowners with the most reliable, skilled, and vetted roofing contractors in the industry. The goal was to create an intuitive, trustworthy, and visually compelling website that instills confidence while simplifying the process of finding the perfect roofer.
UX/UI Design
Content Strategy
Websites Design
Industry
Design & Architecture
Tools we used
Project Completion
2024
Reputable Roofing bridges the gap between homeowners seeking roofing services and contractors who meet the highest standards of professionalism, safety, and quality workmanship. The platform offers an end-to-end solution from finding a roofer to scheduling services, tracking progress, and ensuring peace of mind with warranties.
Industry
Design & ArchitectureWhat we did
User ResearchUI UX DesigningResponsive ExperiencePlatform
-Homeowners often face challenges in finding reliable roofing contractors. The industry has many unverified or inexperienced service providers, leading to poor workmanship, delays, and lack of accountability. Reputable Roofing needed a platform that eliminated these risks by showcasing only trusted professionals.
We designed a bold, modern website with a clear focus on trust-building elements: Highlighting the verification process for contractors. Clearly displaying benefits such as lifetime workmanship warranties and real-time project updates. Creating dedicated sections for mission, vision, values, and unique selling points. Simplifying navigation so users can find a roofer, request a quote, or read educational content with ease.
The client envisioned a sleek, dark-themed design with a professional yet modern gradient accent style. They wanted the brand to feel both authoritative and approachable, appealing to homeowners of all demographics.
The dark theme creates a sense of sophistication and trust, with gradient accents providing a modern touch: Primary Background: Void (#050520), Candy Grape Fizz: Teal (#934DFB) to Blue Bay (#6889DD), Winter Lakes (#5A9DD3) and Hyperpop Green (#25E6AF), CTA Buttons: Gradient matching brand colors for visibility
The wireframe prioritized: A hero banner with search/quote request functionality. Clear sections for unique selling points. Easy navigation between finding a roofer, contractor verification, and blog resources. Consistent CTAs across all pages.
